Marketing to Singles Pays Double!
Hosts & Guests
About This Episode
Did you know nearly 3 in 10 households consist of just one person? With more and more American households being made up of singles, it’s time to start shifting focus to this growing demographic. This week, Jeff Kahler provides some quick tips and ideas on how you can take marketing to singles to the next level – even in the convenience world!
Do you have any marketing tips to share? Leave them in the comments.
Episode 0109 | WTF (Where’s the Friction?!?): Rust Out – It’s Not Burn Out!
In this week’s episode, Jeff Kahler discusses the symptoms of rust out, and what you can do about it, because after rust out comes drop out!
Episode 0108 | WTF (Where’s the Friction?!?): Toxic Workplaces
In this week’s episode, Jeff Kahler and Producer Kelly take an in-depth look at toxic workplaces.
Episode 0107 | WTF (Where’s the Friction?!?): Work Ethic and Integrity
In this week’s episode, Jeff Kahler asks his friend, mentor, and coach, Steve Goble, to discuss how find stellar candidates- and better yet, how to be one.
Episode 0106 | Sidekick Launch: Here To Help
This week, Mike Singer, Lori Breece, and Jennifer King join Jeff and Producer Kelly to talk about sidekicks of all kinds.
Episode 0105 | Too Happy at Work?! Season 9 Recap!
It’s already time for our season 9 recap and our listeners have sent in some of their most interesting work situations.
Episode 0104 | Power Employees: What It Takes To Move Up the Ranks!
This week Producer Kelly puts Tom Hart, RTO’s Director of Business Development and convenience industry whiz kid, into the hot seat.
Episode 0103 | App Chat: Using Cell Phones at Work, for Work!
In this episode, Jeff Kahler discusses everything that had to be taken into account while developing the trainingGrid® app.
Episode 0102 | Bitcoin Fraud: Yes This IS a Thing!
In this week’s episode, Jeff Kahler shares how a call from a client made him rethink how to protect you and your team from Bitcoin scams.
Episode 0101 | How Convenience Is Getting Even More Competitive!
How can you up your game and ensure you’re truly building a culture of convenience? Find out in this week’s episode!
Episode 0100 | The (Lost) Art of Celebration: 100th Episode
Welcome to our 100th episode!! In this episode, Jeff Kahler discusses how to recognize and celebrate the people in your company.
Episode 0099 | Work Life Balance: What Does It Even MEAN?!?
This week Jeff Kahler breaks down the psychology behind work-life balance and shares some great ideas on how to achieve it.
Episode 0098 | Loyalty Programs: Where Have All the Followers Gone?
This week Jeff Kahler discusses 2023 trends for loyalty clubs and shares best practices for getting the most out of your program.
Episode 0097 | Loss Leaders: What Are You Giving Up To Get?!
This week Jeff Kahler shares his very unconventional use of a loss leader and provides 4 important tips on how to avoid undervaluing yourself or your business.
Episode 0096 | Generational Technology: Necessity is the Father of Invention
In this week’s episode, Jeff and Kelly discuss what each generation brings to the table with technology and inventions.
Episode 0095 | Generational Diversity
In this week’s episode, Jeff Kahler is breaking down what each generation brings to your organization and unpacks the differences and similarities between us all.
Episode 0094 | Listener Emails: Season 8 Recap
What do irrational fears, uncomfortable truths, and Jeff Kahler reading minds have in common? It’s all happening in the Season 8 Recap!
Episode 0093 | State of the Labor Market
This week, Jeff Kahler invites Jessica Blake-Dean from High’s Stores, based in Baltimore, onto the show to discuss her strategy for recruiting and hiring talent in 2023.
Episode 0092 | Complexities of Compliance
This week, Jeff Kahler interviews RTO’s very own Laura Wentling, Director of Government Affairs, to truly understand the complexities of staying compliant.
Episode 0091 | Conflict Management: It’s a Tough Soft Skill
Producer Kelly has decided to kick off the new year by focusing on conflict management, and she puts Jeff Kahler to the test – literally.
Episode 0090 | Intellectual Capital: You’re More Valuable Than You Think!
This week, Jeff Kahler discusses the three pillars of intellectual capital. Your organization may be worth more than you think!
Episode 0088 | Robotics in Convenience
This week, Jeff Kahler discusses the highs and lows of robotics as well as the fears people (and Kelly) have as we adapt to the increasing role robots have in our lives.
Episode 0087 | Procrastination: Punt Over Play!
This week, Jeff Kahler discusses how he moves forward with projects and gets comfortable with being uncomfortable.
Episode 0086 | Subliminal Advertising – You Think You’re in Control!
This week, Jeff Kahler breaks down how make buying decisions are really made.
Episode 0085 | Industry Disrupters – Become One Now!
This week, Jeff and Kelly discuss companies that “changed the game” not just for their industries but for our culture at large.
Episode 0084 | Round the Wagons for Greater Success!
What are quality circles? Why should I use them? And how can I implement them in my team ASAP? Check out this week’s episode to see what Jeff and Kelly have to say about them and how they can positively impact your business.
Episode 0083 | Season 7 Recap: Producer Kelly Gets Some Feedback
This week, Producer Kelly and Jeff review listener emails and comments from this season. What are your thoughts?
Episode 0082 | The Secret to Creativity
This week, MotionGlass Studios’ very own Production Manager, Spence, is put in the hot seat to discuss one of his favorite things: creativity.
Episode 0081 | The Hard Truth About Soft Skills
This week’s guest literally wrote the book on soft skills. Carrie Luxem is the author of Soft Skills Playbook, and she’s joined Producer Kelly this week to talk about how to overcome a world of automation and improve on soft skills.
Episode 0080 | Understanding Your Audience: Bringing Your Vision to Life
This week, Producer Kelly interviews Andrew Herkert, Vice President of TruScribe — a narrated, hand-drawn, whiteboard video production company.
Episode 0079 | You’re Just Not CEO Material, and That’s OK!
This week, Kelly interviews Glenn Gautier of 2PLUS Communications, who shares first-hand experience with facing “bad news,” how he reframed it, and how it changed his outlook on business.
Episode 0078 | Assembling the Avengers and Overcoming Adversity
We’re continuing our Convenient Leadership series this week with special guest Mike Edwards. Mike is a 14-time Emmy award-winning filmmaker – but that success didn’t just happen overnight.
Episode 0077 | Training the Elite and Combatting Your Own Inadequacies
This week, Kelly interviews Ben Brown, who trains some of the country’s top marksmen at the nation’s largest outdoor gun range. Learn how Ben overcomes doubts and steps up to get the job done.
Episode 0076 | Killing the Demon of Comparison
This week, we’re talking about comparison – something everyone deals with on an almost-daily basis. Our special guest, Lisa Kahler (who happens to be married to Jeff), gives practical advice on overcoming the comparison mindset.
Episode 0075 | AI Bots, Ethics Questions, and Food in Your Teeth Protocol
It’s time for the Season 6 recap, and, as always, the questions and comments from our listeners never disappoint. This week, we put Jeff Kahler in the hot seat as he tries to answer life’s biggest questions.
Episode 0074 | Performance Over Pants
Does fashion make or break your career? Does it even matter? In this week’s episode, Jeff Kahler discusses the clothes you wear and how it affects all areas of your career.
Episode 0073 | Overcoming Bad Bosses
Sometimes, the only way to deal with a bad boss is by quitting a job altogether. But before you write your resignation letter, listen to Jeff Kahler share some great ideas about how to deal with a bad boss or bad leadership.
Episode 0072 | Bad Bosses Disrupt Good Employees
This week, Jeff Kahler talks about the real-life bad boss stories you submitted.
Episode 0071 | Culture of Convenience: Your Feedback Doesn’t Bother Us!
This week, we’re rounding out this chapter on feedback with Jeff Kahler and Producer Kelly sharing stories from this podcast, Culture of Convenience.
Episode 0070 | trainingGrid™: The LMS Built by Feedback
In this episode, Jeff Kahler shares some of the feedback he’s received while building trainingGrid™, Ready Training Online’s learning management system, or LMS.
Episode 0069 | MotionGlass Studios: Roll Tape and Feedback
This week Jeff Kahler, with input from one of RTO’s founding partners Michael Finlayson, unpacks the ins and outs of starting a production company.